Admit it, what’s the reason you write a blog or post videos on YouTube? Isn’t it to become famous? There’s nothing wrong with this goal since so many people share it. But if you’ve been blogging for some time, you’ll know that it doesn’t happen automatically. It actually takes work to capture magic in a bottle and have your blog spread like wildfire. The same can be said if you want your next YouTube video to get a million hits. There’s no surefire formula, and there are no guarantees along the way. In many cases, it’s just a simple matter of numbers and how many visitors actually see your work. There’s no doubt you can increase this by combining a blog with YouTube videos.

The Advantage of Youtube

In case you haven’t noticed, YouTube has become one of the biggest visual mediums in the world. A variety of factors have blended together perfectly to offer videos that you can watch in instant. You can see everything from embarrassing moments, to once-in-a-lifetime events, to people displaying amazing talent. It’s no secret that we have shorter attention spans these days, and we are more in-tune with videos. You can tap into this energy with entertaining videos that people can’t see anywhere else. If you can post something that strikes a chord with the general population, people are likely to share it.

The Downsides

These days the competition is fierce on YouTube. Whether you’re posting your own music videos or funny sketches, you can bet there are thousands of people doing the same thing. And just because your video is good doesn’t mean it’s going to be shared. There are plenty of great videos that deserve more attention that are floundering under the weight of everything else on YouTube. You need to remember there’s a bit of luck when it comes to getting found, and it’s not always fair.

The Advantage of a Blog

Blogging might seem like the “less catchy” of the two options, but it’s still a very popular form of expressing yourself. Just keep in mind that if you’re going to start a blog, you also need to put effort into promoting it. Just because you’re the funniest person in the world isn’t going to make your blog popular overnight. You’re going to have to possess a passion for your site that carries you through months of very little traffic.

The advantage of starting up a blog is being able to express yourself in a more intimate way. Video is a powerful medium, but so is the written word. There are things you can say and ways you can connect with an audience through words that you can do through videos. This is also a great chance for people to actually get to know you. And with sections dedicated to comments, forums, or social networking, you can get to know your audience as well.

Putting Them Together

As you can see, there are positive aspects of both blogging and putting videos on YouTube. With patience and organization, there’s no reason why you can’t combine the best aspects of both. You can start a blog that also incorporates your videos, and you can direct people to your blog from your YouTube channel. A lot of people have successfully done this with sites related to music, and it can also work for sharing artwork, entertainment news, or even politics. With a bit of creativity, the sky’s the limit as to how you can use each medium to promote one another. If you have a quality product and something to say, it will increase the chances of finding an audience dramatically. More importantly, it will give your audience a better idea of your personality – and that’s one of the keys for standing out in a very crowded and competitive internet landscape.

Jack Yunger writes for http://www.karaokemachineguide.com and loves spreading the word about talented people in all creative fields. If you have your own Youtube videos looking for an audience, you can contact him through his site.