In recent years, many in the B2B marketing world wondered if mobile advertising was simply a fad or something that was only applicable when advertising to potential customers. The truth, however, is that it can no longer be ignored by B2B advertisers, as too many businesses are now using smartphones and searching the web online.… Continue reading Go Mobile With Your B2B Marketing
Tag: advertising
Why It Is Important To Link Online And Offline Marketing
Now more than ever businesses and advertisers are embracing digital forms of media. Advertisers are reducing the money they spend on TV advertising due to not being able to monitor the number of people that have viewed the ads and an increase in catch-up television and the numbers of people recording programmes to avoid advertisement… Continue reading Why It Is Important To Link Online And Offline Marketing
Major SMS Marketing Trends
According to SMS Marketing NW, of the 7 billion people throughout the world, 5.9 billion own mobile phones. That means 87% of the world’s population are mobile users. Any businesses looking for that competitive edge can’t afford to ignore this fact. Not only that, but 2012 has been a banner year for mobile growth, with… Continue reading Major SMS Marketing Trends
Storify Vs Behance
Online marketing for an Internet business has several options. Using an advertising platform that has a screen grabbing application is a current trend in online marketing. This application uses a branding technique through the use of images and online headlines. Each of these marketing networks are available to online businesses that choose to use pictures… Continue reading Storify Vs Behance
Advertising On Mobile Applications
We live in a world where there’s literally an application for anything and everything. Those of us who have smartphones probably use at least one app on a daily basis, and others likely use more than one app – more than once each day. For advertisers, this opens up an entirely new market with an… Continue reading Advertising On Mobile Applications
Video On ePaper – Watch The Future Unfold In The Palm Of Your Hands
Welcome to the world of plastic electronics. This fascinating branch of electronic design is really starting to get the tech heads excited. This is where the future of electronic display is taking off and moving us on from the phenomenon of Kindle and into the realms of colour video ePaper. eReaders Take Gold The success of… Continue reading Video On ePaper – Watch The Future Unfold In The Palm Of Your Hands
Black Sheep Do Not Follow The Herd – Make Your Differences Known
Showing off our individuality is not always encouraged but it seems to be making a comeback. Creative industries are riding out the economic crisis, so maybe it is time to become a part of it and be innovative ourselves. Simply the Best In Great Britain, we are good at being creative; just take a glance… Continue reading Black Sheep Do Not Follow The Herd – Make Your Differences Known
How To Target Your Audience In An Email Marketing Campaign
If you are looking for a way to use email newsletters and email advertising to directly target current customers and potential customers, that is a wise move. These days, email marketing is one of the fastest-growing advertising methods, which could mean great results for you. Here are some tips on how you can target your… Continue reading How To Target Your Audience In An Email Marketing Campaign
PPC VS SEO: Which Is Better For Your Business?
Determining whether PPC or SEO is best is one of the main decisions you will have to make when promoting your business on the Internet. Whether you opt go with SEO or pay per click for getting traffic and leads for you business, depends upon the nature of your business. Which you choose also has… Continue reading PPC VS SEO: Which Is Better For Your Business?
How to Use Barcodes Creatively
Over recent years, barcodes have revolutionised the way in which businesses go about promoting and advertising their products. They have also made shopping a much more interactive experience. Although barcodes have been around since the 1970s, and QR codes since the 1990s, it has only been in recent years that these technologies have really grabbed… Continue reading How to Use Barcodes Creatively