SEO is a continually evolving field to work in and at the beginning of each year many industry experts will try and predict which direction the search engines will decide to take. Rand Fishkin at SEOMoz, recently blogged that he predicts anchor text will gradually be replaced with co citation as a ranking factor. Over… Continue reading What Is Co Citation And Can It Benefit SEO
Tag: anchor text
Internet Marketing Tips For The Local Plumber
Most marketers know that plumbing is one of the more competitive niches in the local SEO game. There is a very good reason for this; plumbers have a higher return on investment per customers than say a small restaurant or coffee shop. Some plumbing jobs can bring in thousands of dollars especially on the corporate… Continue reading Internet Marketing Tips For The Local Plumber
3 FREE And Effective Internet Marketing Tips For Your Business:
Marketing can be an absolute slog, particularly when you’re just starting up in business and you have next to no capital to “make things happen”. However, owing largely to the 21st century and the evolution of this little thing called the internet, there are now numerous mechanisms you can utilise to promote your business online,… Continue reading 3 FREE And Effective Internet Marketing Tips For Your Business:
Targeting The Right Anchor Text For Your Ecommerce Site
Finding and using the right anchor text can do one of two things for websites. They can either improve traffic or conversions. For ecommerce sites, there is a higher value placed on using anchor texts that have high conversion rates. Such phrases can yield a higher Return of Investment or ROI for link building as… Continue reading Targeting The Right Anchor Text For Your Ecommerce Site
Recovering From Google Penguin Penalties
Google isn’t too different from Kentucky Fried Chicken: Success was earned through a secret recipe. In Google’s case, the secret is the algorithm it uses to find and rank search results. On April 24, 2012, Google changed the rules to better stay ahead of the scammers and voila! Google’s Penguin arrived. Google’s update back in… Continue reading Recovering From Google Penguin Penalties
SEO For Images
Good SEO practice for Images can result in a source of steady traffic through high ranking on Google Image Search. However, achieving high image rank is different to regular search engine ranking. Google Images is a visual list of results which does make it tricky for Google to classify your images. Although they do categorise… Continue reading SEO For Images