The degree to which a particular industry as a whole uses online marketing can vary greatly—the legal profession is one such field where it is not quite as popular. Many firms and independent lawyers rely on referrals, and this provides a steady stream of clients. But, like any business, you should always have your eye… Continue reading Online Marketing for Lawyers: Web Design Tips
Tag: authority
Is SEO Dead? If So, When Did This Happen?
Every time Google updates their ranking algorithm, an endless stream of blog posts are published declaring SEO to be dead once and for all. There have been earth shaking updates going back to at least 2002. Each time, the SEO world was turned upside down. After a couple of weeks or months, life went on.… Continue reading Is SEO Dead? If So, When Did This Happen?
Social Signals And Rankings
We’ve been hearing for quite some time that social is the future of search. The impact of likes and shares is evident when logged in to your Facebook account and searching in Yahoo; your search results display websites liked by your Facebook friends, when applicable. But, the jury is still out on how Google considers… Continue reading Social Signals And Rankings
How Editorials Can Boost Your SEO
We’ve all become a little bit disillusioned by the black and white animals Google keeps introducing us to. First Panda, then Penguin, the search engine giant appears to be on a mission to keep us on our toes when it comes to our online marketing techniques. What has been established from both of these algorithm… Continue reading How Editorials Can Boost Your SEO
The Future Of SEO
SEO is known as a bit of a dark art amongst the marketing world. With lots of differing opinions and with the different methods that people use to gain high authority it can be hard to decide which route to take. With lots of the results from SEO work not showing up for a couple… Continue reading The Future Of SEO
What NOT To Do When Link Building
When done properly, link building can help increase the amount of traffic that goes to a website. Although the strategy has been discussed repeatedly, it is still possible to find websites that do not know how to use it properly or do not use it at all. There are many ways to build links but… Continue reading What NOT To Do When Link Building
Turn Yourself Into An Authority Instead Of Polluting The Internet With Garbage
The easiest way to throw some content on your site these days is to Google a random phrase and look through the websites that show up. If you already know of some good sites in your niche you might check them out and copy what they’ve written. Not word for word. You always put everything… Continue reading Turn Yourself Into An Authority Instead Of Polluting The Internet With Garbage
5 Reasons Why Guest Posting Is Good For SEO
Guest posting has now become an inseparable part of SEO strategies to promote blog, website or business. If you are running a blog or a website, guest posting is one of solid link building strategies that will make your site safe and can stand up to human inspection from Google. There are many other benefits… Continue reading 5 Reasons Why Guest Posting Is Good For SEO
Car Dealers Compete For Organic Search Traffic
Competition is fierce when it comes to organic search engine traffic for car dealerships, especially in large cities such as Los Angeles where you can find many dealers competing for the top spots. Ranking generally depends on a variety of factors including on-page text and off-site linkbuilding. Since Google’s latest Penguin algorithm change, sites will… Continue reading Car Dealers Compete For Organic Search Traffic
SEO For Startup Companies
Many startup companies have never used heard of SEO. While most people understand the importance of a company website, it may not be enough. If the website isn’t ranked within a search engine, perspective customers will not be able to find the business. Creating an SEO Campaign Business can hire an SEO company to help… Continue reading SEO For Startup Companies