Unfortunately, we live in a world where security concerns seem to be on the rise every single day. Certainly, it’s still the job of police officers and other security professionals to look after people, but everyone really needs to join together in the effort to some extent. What are some of the specific reasons that… Continue reading 3 Reasons Security Awareness Training Is More Important Now Than Ever
Tag: awareness
Travel Comparison Sites Don't Build Brand Worth – Email Marketing Does!
It’s common for travel companies seeking to build brand awareness on the internet to first turn to travel comparison sites for assistance. While this is helpful, it is nowhere in comparison to what a simple email marketing campaign can achieve. We would know: we send 40 million emails to help travel companies build brand awareness… Continue reading Travel Comparison Sites Don't Build Brand Worth – Email Marketing Does!
Making Your Small Business Known
Starting a new business can be a long, stressful, and scary process but the end results are incredibly rewarding and make all the hard work worth it. The key to success, besides great business management skills, is making your business known. Very rarely do businesses gain popularity very quickly without any outside help – it’s… Continue reading Making Your Small Business Known
The Importance Of A Marketing Health Check
Marketing – it’s not just about generating sales opportunities, it’s about developing a brand, an identity which your target audience will relate and appeal to. It also presents businesses with a strategy by which they can achieve their goals. Therefore the entire marketing strategy needs to be reassessed – the reason for this? It identifies… Continue reading The Importance Of A Marketing Health Check
Saving The World From Your Phone: Charity Apps
Your phone gives the equivalent gadgetry of James Bond, Batman and the first Lunar rockets combined, and as they say with great power comes great responsibility. Now that you have this resource at your fingertips the choice is: Do you use it for good, or evil? On the slim off-chance you didn’t choose “evil”, here… Continue reading Saving The World From Your Phone: Charity Apps
Which Businesses Work Best For Pinterest
Zoomsphere recently releases a list of the top several hundred Pinterest accounts. The vast majority of the top accounts are personal accounts and blogs. However, several brands have also made it in. I went through and made a list of just the top accounts. The top commercial accounts on Pinterest are, in order: 10. The… Continue reading Which Businesses Work Best For Pinterest
Is Your Social Media Focus Undermining Your Business?
This article looks at how businesses could be focussing too much on social media, and whether this is damaging their general business objectives. What’s the Problem? Of course, with every man and his dog talking up the potential of social media as a valuable business tool, you would be forgiven for thinking how on Earth… Continue reading Is Your Social Media Focus Undermining Your Business?
Engagement, Sales Or Promotion: Why Are You On Social Media?
Speak to any self-respecting business owner, marketing guru or SEO consultant and they will tell you the place to be for every company is the social media sphere. Whether it’s a Twitter account, Facebook page or Pinterest board, it seems as though almost every business in the world is engaged in at least one social… Continue reading Engagement, Sales Or Promotion: Why Are You On Social Media?
Raise Awareness With Your Own YouTube Channel!
Even though businesses are aware of the important roles of videos, very few are actually including clips in their SEO plans. Granted, website optimization should be done in accordance with the Google standards. However, I believe that a truly successful SEO campaign that is able to raise awareness about your brand should also include the… Continue reading Raise Awareness With Your Own YouTube Channel!