Travel Comparison Sites Don't Build Brand Worth – Email Marketing Does!

It’s common for travel companies seeking to build brand awareness on the internet to first turn to travel comparison sites for assistance. While this is helpful, it is nowhere in comparison to what a simple email marketing campaign can achieve. We would know: we send 40 million emails to help travel companies build brand awareness… Continue reading Travel Comparison Sites Don't Build Brand Worth – Email Marketing Does!

Engagement, Sales Or Promotion: Why Are You On Social Media?

Speak to any self-respecting business owner, marketing guru or SEO consultant and they will tell you the place to be for every company is the social media sphere. Whether it’s a Twitter account, Facebook page or Pinterest board, it seems as though almost every business in the world is engaged in at least one social… Continue reading Engagement, Sales Or Promotion: Why Are You On Social Media?

5 Killer Social Media Tips for Bloggers

Bloggers are growing evidently, new blogs are being pushed up daily and some are getting doomed. Previous outlook states that blogging plays with Knowledge, Authority, Quality, SEO. But the current and advanced one assimilates other factors like Social Media, Marketing, Bookmarking, etc. These are the new factors involved with blogging and one needs to go parallel along. I… Continue reading 5 Killer Social Media Tips for Bloggers

PPC Tips: How To Improve Your Google Adwords ROI

When running PPC campaigns, it’s extremely important to keep track of your ROI. The tips below can help you to reduce your Google Adwords ROI, meaning you can reinvest even more in to your online marketing efforts. Allocate a budget to test your campaign(s) Running successful Adwords campaigns relies on a substantial amount of testing… Continue reading PPC Tips: How To Improve Your Google Adwords ROI