Tag: Branding

Online Coupons: Should You Use Them In Your Affiliate Marketing?

In the current economy people from every walk of life are looking to save money, and that includes people with money In fact, statistics from Digital Daily Break show that online coupon usage rises with income, and that 48% of households with incomes over $75k use online coupons at least four times per year. What… Continue reading Online Coupons: Should You Use Them In Your Affiliate Marketing?

Personal Branding Tips You Should Care About

Managing your personal brand is an important task in today’s society. By focusing on your personal brand and how you are portrayed in the public’s eye, you will be able to position yourself as an industry expert. Taking the proper precautions to ensure a positive personal brand can go a long way in ensuring you… Continue reading Personal Branding Tips You Should Care About

Video Production & Branding Are Birds Of A Feather

Video has become the standard for communication and effective advertising on the internet. Potential customers no longer want to sift through pages of specifications text or scroll through a long roll of product photos. Now, successful brands present themselves and their products to potential customers in a concise video format for targeted sharing and greater… Continue reading Video Production & Branding Are Birds Of A Feather

The Power Of Branding

Branding, in its simplest form, is a set of expectations and associations that people have of an entity whether that is a product, service, company or individual. These expectations can be actively manipulated by the brand owner, or conversely they can be accidental and completely out of the control of the company or individual. As… Continue reading The Power Of Branding

Social Media For Successful Businesses

People have varying reasons on why they would like to put up a business. There are those who do it as an alternative to finding a regular job and to achieve financial independence. Some like the freedom and power it gives as it allows the entrepreneur to become his/her own boss. For others, it fulfills… Continue reading Social Media For Successful Businesses

Why Your Competitors’ Social Media Company Is Costing You Money

Think about your target market as a large pie. If yours was the only company in the consumer vertical, the entire pie would be yours. However, it’s likely you have competitors. Competitors want to eat the pie too. They want to take at least a little slice. But, don’t be fooled; they really want a… Continue reading Why Your Competitors’ Social Media Company Is Costing You Money

SEO Then And Now

Humans desire progression. Machines aid with evolution. In the space of search engine optimization, the dynamic between machines and humans is ironic. When the Web first began gaining momentum, people started using it to find information. The variety of information soon moved into the commercial sector. Businesses wanted to profit from the web, finding ways… Continue reading SEO Then And Now

How Are Today’s NonProfits Surviving The Recession?

It has to be hard being in the fundraising business when there are scarce funds to be raised. In this time of economic recession, it seems that many nonprofit organizations would have to pack up and call it quits. Fortunately for those they serve, many nonprofits are finding ways to stay afloat – and even… Continue reading How Are Today’s NonProfits Surviving The Recession?

The Key to Longevity: Branding Small Businesses

When you compare businesses which are still going strong and those which have already folded, you recognize one thing—effective branding. Your ability to successfully brand your business determines your business’s ability to survive even when the economy collapses just like now. You think about Pepsi, and Amazon among others and you notice that it these… Continue reading The Key to Longevity: Branding Small Businesses