3 Amazing Benefits To Internet Marketing

When you’re trying to increase awareness of your brand you need to target consumers where they spend all of their time, and the only place where you can guarantee everybody will be each day is on the internet. Online marketing is the easiest way to target today’s tech savvy consumer and the system is set… Continue reading 3 Amazing Benefits To Internet Marketing

Marketers, Know Your Customer

Bob Dylan once wrote “The times they are a changing” and how right he was. Aspects of life have evolved dramatically over the years, to a point that any individual that is plucked from the 1970’s and thrown straight into 2012 would be faced with a world virtually unrecognisable from the one they left behind.… Continue reading Marketers, Know Your Customer

Why Website SEO Services Matter

So if SEO is all about ranking well on search engines, why all the need for design and user experience?  SEO is not just about ranking well.  It’s about making connections with consumers.  Connecting well with consumers warrants many elements, including a good web design. For the purpose of this article, let’s refer to SEO… Continue reading Why Website SEO Services Matter

Mobile Apps For A Greener Lifestyle

With the looming threat of global climate change, many consumers are looking for ways to reduce the carbon footprint made by their every day lives. Earth-conscious consumers can now enlist the aid of their smartphones to help them go green. The following Android and iPhone applications are just a few of the many available to… Continue reading Mobile Apps For A Greener Lifestyle

The Top Cloud Services for Consumers

The cloud already powers many popular consumer applications — Facebook and Flickr, for instance. But 2012 has seen amazing growth in the area of consumer-targeted cloud-based services such as categories of storage, sync, and notes, as observed by Richard McManus of ReadWriteWeb.com. McManus highlights the three main categories of consumer-geared, cloud-based applications, online storage, online… Continue reading The Top Cloud Services for Consumers

Get A Grip Of Online Marketing

Get a Grip of Online Marketing An effective marketing campaign cannot afford to ignore the online medium considering the influence it has on the masses. Online marketing or Internet marketing is a must to strengthen your presence in the online arena with it being used to draw more people to the website, tap a new… Continue reading Get A Grip Of Online Marketing

What Is Petroleum Engineering All About?

These days, it’s becoming more important for governments and global businesses to consider the intricacies of energy policy. While many countries have a significant petroleum reserve, others are finding their native reserves are either running low or difficult to extract commercially with todays technology. Effort is being poured into new and different ways to exploit… Continue reading What Is Petroleum Engineering All About?

Word-Of-Mouth Marketers – Do The FTC Revisions Affect You?

In the midst of the uncertainty surrounding the new regulation revisions regarding endorsements set out by the Federal Trade Commission (FTC), certain parties are unclear as to whether the new changes affect their line of work or not. As the guidelines seem to cover marketers, affiliates, businesses and vendors from high class celebrities to the… Continue reading Word-Of-Mouth Marketers – Do The FTC Revisions Affect You?

How To Advance Online Marketing For Local Business

Online marketing may seem like a distant need for local businesses.  Local storefronts seek the attention of people in immediate surroundings rather than leveraging the Web for remote customers.  Why do local companies seek interest in online traction?  Consider the following reasons. Change in Shopping Habits The Web has changed shopping habits.  In the very… Continue reading How To Advance Online Marketing For Local Business

The Secret To Marketing On Groupon

Chances are that you’ve probably heard of Groupon if you haven’t been living in a bubble for the past year. It is a wildly popular site that allows consumers to receive massive discounts on goods and services from local businesses. Popular categories include restaurants, health and gym offers and practical deals on things we all… Continue reading The Secret To Marketing On Groupon