Many industries are beginning to adopt a “content marketing” strategy because simply advertising and self-promotion aren’t connecting consumers to businesses. In the healthcare industry, content marketing can make huge strides for companies looking to seek out their ideal consumers and create long-lasting relationships…and what company wouldn’t want that? In its most basic form, content marketing… Continue reading Healthcare Content Marketing: The Basics
Tag: content marketing
SEO Tips: Trends Defining the SEO and Content Marketing Industry
The New Year has come, and apparently it is not the end of the world, at least not for search engine optimization, online marketing and content marketing. So what do netizens, surfers, consumers, marketers, businesses and plain web users look forward to when it comes to SEO? Here are the trends projected to shape the… Continue reading SEO Tips: Trends Defining the SEO and Content Marketing Industry
If Blogging Is So Easy, Why Is It So Hard?
“I don’t have time to blog because…” It’s funny how many people dismiss blogging. Most insist they are “too busy” (read: “too important”) to write on a regular basis. The thing is, it’s not just about the writing. It’s about communication and reach — and maybe, just maybe, about lofty human endeavors like art, too.… Continue reading If Blogging Is So Easy, Why Is It So Hard?
Absolute Beginner's Guide To Content Marketing
Throughout the ages, different approaches to marketing services and products have evolved and changed. The businesses with the best understanding of marketing and current trends are the ones who are the most successful. In the recent past, traditional marketing has been among the most effective ways of promoting a product, but now with consumers more… Continue reading Absolute Beginner's Guide To Content Marketing
Creating Your First Content Marketing Strategy
Content marketing is a promotional strategy that leverages a business’s products, services or brand to create newsletters, brochures, magazines, instructional guides, videos, podcasts, digital content and other materials designed to showcase that business’s offerings to customers. Content marketing has proven to be such an effective strategy for generating sales and leads that many businesses are… Continue reading Creating Your First Content Marketing Strategy
Some Useful Tips To Get The Best Results From Your Content Marketing Strategy
A lot of respectable businesses are starting to realize the importance of content marketing. With the primary motivation of educating consumers regarding varying products, services and brands, a well planned and well executed content marketing strategy could result to optimal market position both online and off. With the potentials that content marketing has to offer,… Continue reading Some Useful Tips To Get The Best Results From Your Content Marketing Strategy