Social media networking sites are always competing against each other in order to provide the best services to markters. This competition benefits businesses in many ways as it leads to product innovations and better services. Facebook Exchange is one such improvement that will be launching soon and could be a boon for marketers. The Facebook… Continue reading How Will The Facebook Exchange Feature Work?
Tag: Facebook Exchange
Facebook Exchange: Real-Time Advertising Bidding
Facebook Exchange “Real-Time Bidding” Advertising Facebook has recently introduced a new marketplace for advertisements through third-party tech partners. This marketplace allows businesses to target specific users based on their browsing histories, rather than just their personal Likes and interests. This type of advertising is very similar to Google ads, and helps businesses reach users who… Continue reading Facebook Exchange: Real-Time Advertising Bidding