For many of us, the desire to organize is strong because this is how we make sense of things and tackle complex problems. Nevertheless, when it comes to optimal website architecture, organization is often a hindrance. Not so long ago, it was common practise to have directories nested five levels deep and even deeper. Over… Continue reading Website Architecture And SEO: Designing For The Search Engines
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How To Target The 1%
Have you considered targeting a market of people who have money to spend and not just anyone who might look your way? There is a group of 11 million people categorized as “affluent” who account for over half of consumer spending in the US. Most have middle-class backgrounds and continue to pursue middle-class lifestyles. These… Continue reading How To Target The 1%
Optimizing Your Landing Page = More Conversions
The attention span of the average web user shrinks daily, so as online marketers, we have to get more creative in targeting them. One of the most important ways is to create a landing page that will quickly and easily help them do what they came to the site to do. Your website’s landing page… Continue reading Optimizing Your Landing Page = More Conversions
Siri Is Your New Best Friend
For years people have been struggling to understand how to use phones and a user’s manual hardly ever gets read. Most people just struggle through the process and try to understand how to send messages, set reminders, put on an alarm clock or even phone somebody. Luckily for us, there is now a phone that… Continue reading Siri Is Your New Best Friend
Netflix Axes Its DVD Spinoff Qwikster
In a strange turn of events, Netflix cancelled its plan to launch its spinoff company Qwikster, which it announced only a few weeks ago in September. The idea was to rename the DVD-by-mail business Qwikster, while the instant streaming service would keep the well-established name, Netflix. But now, this is no longer happening.
Creating and Monitoring Your SEO Keyword Strategy
You have chosen your niche in the web and created your site. It is up and running and waiting for you to make it popular. For this to happen though you need to rank well in keyword searches but don’t know exactly where to start when it comes to researching and choosing keywords. Before you… Continue reading Creating and Monitoring Your SEO Keyword Strategy
What The Klout?
Klout is something your either using, or have seen dotted around the shop, but Klout is a helpful extension from not just Twitter, but all of the social media platforms, including the recent Google Plus. In a nutshell, Klout is a form of analytics that you can use to measure your social efforts and receive… Continue reading What The Klout?
From Fiction to Real Life Deal
I have always enjoyed reading books because they allow me to explore different worlds. Whether it is fiction or non-fiction, I am always enthralled and used to spend entire days reading in my hammock–from sun-up to sundown–so engrossed that I never noticed the days pass me by. Given a choice, I would have lived in… Continue reading From Fiction to Real Life Deal
6 Big Questions You Need to Answer in Business Marketing
You need to formulate the most effective business marketing strategy if you want your business to grow. Even small businesses need a business marketing strategy to keep on going and to survive amidst a market dominated by larger companies. But more than anything, only the most effective business marketing strategy would make customers happy. This… Continue reading 6 Big Questions You Need to Answer in Business Marketing
Blekko Search Engine for Better SEO
Blekko Makes it out of Beta and Opens for Business Blekko is the creation of Rich Skrenta and his team, who previously brought you Topix and Open Directory. Blekko is a search engine with a twist – slashtags. Using slashtags to perform a search allows users to customize the web so the results they get… Continue reading Blekko Search Engine for Better SEO