It’s common for travel companies seeking to build brand awareness on the internet to first turn to travel comparison sites for assistance. While this is helpful, it is nowhere in comparison to what a simple email marketing campaign can achieve. We would know: we send 40 million emails to help travel companies build brand awareness… Continue reading Travel Comparison Sites Don't Build Brand Worth – Email Marketing Does!
Tag: marketing agency
Benefits Of Outsourcing Your Work To An Email Agency
Every business owner worth their salt realises the benefits of email marketing in enabling them to keep in contact with their existing customer base. However, not every entrepreneur is able to harness the amount of manpower required in managing all aspects of their email marketing campaign on a daily, weekly or monthly basis. Those who… Continue reading Benefits Of Outsourcing Your Work To An Email Agency
Are You Getting Professional Template Design For Your Email Marketing?
The first indicator of success for an email marketing template design is whether subscribers are actually opening the email or not. Some email marketing service providers offer email open rate tracking as part of the standard metrics package for the email program. A good way to ensure that your email is opened at an adequate… Continue reading Are You Getting Professional Template Design For Your Email Marketing?
Do You Know The Power Of Email Marketing To Retain Customers?
The driving force behind many successful businesses is the ability to retain customers and keep them loyal. Keeping in mind that it is always cheaper to keep a customer than to acquire a new one, it is important to make it simple, advantageous and rewarding for your customers to buy your products or services. One… Continue reading Do You Know The Power Of Email Marketing To Retain Customers?
The Importance Of A Patch Management Process
The threat of a business suffering a cyber-attack continues to rise. Businesses of all sizes must learn from mistakes and invest in their security infrastructure. The rise could be attributed to how easy it is to gain access to technical cyber-attack tools such as Zeus and SpyEye. This comes from the OTMS, Online Threats Managed… Continue reading The Importance Of A Patch Management Process
It's Time To Pay Closer Attention To Email Marketing
Email marketing is the original form of digital marketing. In an industry that goes back barely 20 years, email marketing is ancient. As often happens with age, it has largely fallen by the wayside as brands favour big, sexy, in-your-face social media marketing. But it’s stayed the course and continues to benefit those who use… Continue reading It's Time To Pay Closer Attention To Email Marketing
It’s Time To Pay Closer Attention To Email Marketing
Email marketing is the original form of digital marketing. In an industry that goes back barely 20 years, email marketing is ancient. As often happens with age, it has largely fallen by the wayside as brands favour big, sexy, in-your-face social media marketing. But it’s stayed the course and continues to benefit those who use… Continue reading It’s Time To Pay Closer Attention To Email Marketing
Five Great Tips For Starting Your Social Media Campaign
People have been talking about the relevance of social media as a genuine method of marketing and promotion for some time now but until recently the jury was out on whether Google considered social media activity within its algorithms. However “search engine guru” Danny Sullivan’s recent Q&A session with Google and Bing has let the… Continue reading Five Great Tips For Starting Your Social Media Campaign