Will One-Word Queries Continue To Increase?

When we search online, we normally use a lot of words to capture the best keywords for the data that we’re looking for. It was the trend before, but there’s a shift towards one-word searches. And the latest data from Experian Hitwise tells the story. The rise of one-word searches There were already signs that… Continue reading Will One-Word Queries Continue To Increase?

Wellies Indoors? Surely Not!

A few weeks ago, I was standing around inside Heathrow terminal 4 waiting for a flight to Los Angeles and spotted a group of young women all wearing Hunter wellies. A bit puzzled by this (as this is an airport we’re talking about, not a muddy field) I just had to go over and ask… Continue reading Wellies Indoors? Surely Not!