In this age of micro-blogging, Twitter has taken the centre stage for the spread of information and enhanced the way we communicate. Twitter is a forum where you can make your information easily available to the masses and classes alike. Surveys shows that everyday 5 to 10 thousand people become a part of this micro… Continue reading How To Use Twitter To Grow Your Business
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What The Klout?
Klout is something your either using, or have seen dotted around the shop, but Klout is a helpful extension from not just Twitter, but all of the social media platforms, including the recent Google Plus. In a nutshell, Klout is a form of analytics that you can use to measure your social efforts and receive… Continue reading What The Klout?
An Online Marketing Strategy For Small Businesses
As a small business, the most cost-effective way of marketing your business is online. So one of the first things you should do when your start your business is look at what the most effective online marketing strategies for your business are. As a small business, you aren’t going to have a huge marketing budget,… Continue reading An Online Marketing Strategy For Small Businesses
Simple Ways to Boost Website Security
Your website is no different than your car, home or business. If you leave a window or door unlocked, eventually someone will get in and wreak havoc. This can be terrifying, but there are several simple steps you can take to make your site more secure. Update Your Site Software Updates are about more than… Continue reading Simple Ways to Boost Website Security
Exploring the Link Between SEO and Content Strategy
Most small business owners think that content is just another tool that will help their website rank better in searches. With this mindset, content is not fully maximized and its power isn’t truly unlocked. When it comes to the principles of content strategy, good content should be easy to find, read, understand, share and actionable.… Continue reading Exploring the Link Between SEO and Content Strategy
Server Farms Crop up in the Garden State
Data storage may be the key to rebooting commercial construction in New Jersey. Companies that are only now beginning to recover from the crisis simply don’t have the capital to invest in building their own data storage facilities. And even if they did, with a $1200 per square foot construction cost, most businesses find it… Continue reading Server Farms Crop up in the Garden State
Optimizing Site Speed to Improve Site Rankings
Who could forget the dilemma caused by Google’s inclusion of site speed as a determining factor in search engine rankings? Perhaps it’s time to remind you that site speed has been included in Google’s algorithms. So, to make it to the top of the search engine’s search results, your site has to be optimized to… Continue reading Optimizing Site Speed to Improve Site Rankings
Why SEO Can Never Be ‘Just a Job’
SEO is a huge part of my job, as Digital Marketing Manager at Tecmark. But that doesn’t mean to say that I turn off my computer at 5:30 and just forget about it. In fact, I have a theory that for anyone to actually be successful in SEO, it can never be ‘just a job,’… Continue reading Why SEO Can Never Be ‘Just a Job’
Google Acquires Admeld
In their apparent goal to buy everything ever, the giants at Google have once again acquired another business. With a pricetag of $400 million, Google has announced it will acquire Admeld – a service which most people have probably never heard of. Having never used Admeld (and being one of those people who had never… Continue reading Google Acquires Admeld
Dangers Of Facebook Face Recognition On Picture Uploads
Ok, I think this is one of the more problematic features of Facebook with dramatic potential of invading your privacy much more than you ever wanted. Facebook is activating face recognition for photos that users upload to their Facebook profiles. And as always, Facebook is activating this feature by default and the user has to… Continue reading Dangers Of Facebook Face Recognition On Picture Uploads