Five Black Hat SEO Techniques To Avoid At All Costs

Many web masters all over the world have recently been hit by Google’s Penguin and Panda updates. These latest algorithm updates from Google have penalised and downgraded websites for spammy links, and underhand search engine optimization (SEO) practices. The problem is that many novice marketers aren’t really sure what they were doing wrong. Black Hat… Continue reading Five Black Hat SEO Techniques To Avoid At All Costs

What Does Optimized Content Look Like

1. Keyword Use Yes, keywords still matter, because they are the only way for a user to tell the search engines what they are looking for. Research tools like Google Insights and the Google Adwords Keyword Tool can help you get an idea of what people are searching for and what they care about. The… Continue reading What Does Optimized Content Look Like

Markup For Videos: Optimizing With Schema.org’s Video Markup

Videos have become an integral part of our online experience, but they have not always been easy for search engines to index. Last year, Google, Bing, & Yahoo announced schema.org, a partnership that would provide a common vocabulary to describe structured data that could easily be crawled by their bots. Recently, they began providing video… Continue reading Markup For Videos: Optimizing With Schema.org’s Video Markup

SEO Pitfalls: Conflicts Between Designer And Marketer

Search Engine Optimization is a top priority for any company with a web presence. In many cases, the problem of SEO is a confrontation between marketers and designers. Designers would like to use the latest cutting edge technology, graphics and user interactivity. On the other hand, marketers need to climb the search engine rankings, which… Continue reading SEO Pitfalls: Conflicts Between Designer And Marketer

Web Marketing Ideas For An Ecommerce Website

In the present time, the ecommerce website has become almost a necessity. It provides businesses a purpose solving approach as the entire trade and commerce is brought down to just a click of the mouse. However a lot of corporate organizations have picked up the trend of ecommerce website development and thus, if you wish… Continue reading Web Marketing Ideas For An Ecommerce Website

Why Blog Commenting is Now Mostly a Useless Technique

Blog commenting used to be an extremely popular search engine optimization technique. As the importance of links to one’s website became the world’s worst guarded secret, blog commenting was inevitably seen as one of the best methods of obtaining links from various websites. As this information become more widespread, every webmaster soon embarked on a… Continue reading Why Blog Commenting is Now Mostly a Useless Technique

Can Blekko Beat Google?

Since the official launch of his initiative “blekko”, Rich Skrenta has tried to differentiate his search engine from other, major search engines by challenging them on issues like spam , privacy and transperncy. The most apparent difference between Blekko and other horizontal search engines is the use of “slashtags” — custom search engines that are… Continue reading Can Blekko Beat Google?

Why San Diego Businesses Need SEO Service

In terms of cοmmerce, San Diego is a city that is 1 οf the mοst diverse and active in the U.S., this in spite of it being lοcated in a cοuntry with some of the largest οrganization centers in the world. It is especially strοng in the areas of biotechnolοgy and pharmaceuticals, and there are… Continue reading Why San Diego Businesses Need SEO Service

Enhance Your Online Presence

If you don’t already have a website for your business then it really should be a priority. To start with you don’t need to spend a lot of money on a professionally designed website. Buy yourself a domain name, find a hosting company and use a WordPress skin to begin with, you can always customise… Continue reading Enhance Your Online Presence

Avoiding Negative Factors When Employing SEO

When it comes to SEO, a lot of time and focus is spend on looking at ways to improve websites and things you should be doing if you want to increase rankings. People often forget that there are plenty of things you shouldn’t be doing, and these things will often have a far greater impact… Continue reading Avoiding Negative Factors When Employing SEO