It is becoming ever more difficult for organisations to keep their heads buried in the sand when it comes to email retention, and this applies to enterprises of all types and sizes. It might seem to be a chore that distracts from the real purpose of the business, but the penalties of failing to adhere… Continue reading Is It Time to Review Your Email Compliance Policies?
Tag: visibility
Are You Getting Professional Template Design For Your Email Marketing?
The first indicator of success for an email marketing template design is whether subscribers are actually opening the email or not. Some email marketing service providers offer email open rate tracking as part of the standard metrics package for the email program. A good way to ensure that your email is opened at an adequate… Continue reading Are You Getting Professional Template Design For Your Email Marketing?
Do You Have A Web Site For Generating Business Or Just Because You Believe You Need One?
So you have a website – but does it receive significant traffic for the generation of new business? Or are the only users who know about the site your current customers? Having an online presence is good, but even better is strengthening your presence so that you earn revenue for your business by simply being… Continue reading Do You Have A Web Site For Generating Business Or Just Because You Believe You Need One?
Google Shopping Beta Test to Include Affiliate PLAs
Affiliate advertising is still somewhat unchartered territory for many companies looking to capitalize on online awareness and visibility. Also, the field is rapidly changing, as some of the major actors on the scene, such as Amazon and Google, continuously update their offers, in a concerted attempt to improve the experience they offer their customers. Only… Continue reading Google Shopping Beta Test to Include Affiliate PLAs
The Benefits Of Social Media For The Mortgage Industry
Social media is an integral part of our daily lives, both at home and in the workplace. Virtually every field has been positively affected by the usability and visibility that a substantial social media presence provides, and it has made it easier than ever for businesses of all sizes to succeed. The mortgage industry is… Continue reading The Benefits Of Social Media For The Mortgage Industry
Should Your Small Business Invest In SEO?
Should your small business invest in SEO? This is a very important consideration of which you should count the costs. Answers to common questions can help you make a decision regarding whether or not you need to hire this type of promotional service. What is SEO? SEO stands for search engine optimization. The purpose of… Continue reading Should Your Small Business Invest In SEO?
Why Is Your Business's Facebook So Valuable To Customers?
Social media has not only had a tremendous impact on how people interact with each other, but it has also changed the way many business market themselves. Facebook has the largest hold on the social media market with over 1 billion users and businesses are using its popularity to reach more of their customers. Businesses… Continue reading Why Is Your Business's Facebook So Valuable To Customers?
Increasing Your Competitive Advantage With Global Logistics Management
Technological advances are bringing about huge growth in the global marketplace, and expanding into new territories has become essential in order to survive in many business sectors. But while going global can help grow your business, with it comes an increased need to manage your logistics processes on a global level. Effective global logistics management… Continue reading Increasing Your Competitive Advantage With Global Logistics Management
Online Strategies For Brand Success
The internet has been a great leveller in the world of marketing because it has allowed small businesses to have as much chance as the big multi-nationals of securing high visibility for their brand. Online branding need not cost the earth and will often be free, but it can be more effective than any expensive… Continue reading Online Strategies For Brand Success
The Most Innovative Ski Eye Wear
Ski goggle technology has come a long way since the 1960s when Californian goggle pioneer Robert Earl Smith, fed up with his protective eye wear ‘fogging-up’ when skiing, invented a unique vented and double-lensed ski goggle which became so successful its design was adopted as the industry standard. In the wake of Smith’s ground breaking… Continue reading The Most Innovative Ski Eye Wear